BBC Three was a British television channel operated by the BBC. Launching on 9 February 2003 as a replacement for BBC Choice, the service’s remit was to provide «innovative» programming to a target audience of viewers between 16 and 34 years old, leveraging technology as well as new talent.
Unlike its commercial rivals, 90% of BBC Three’s output was from the United Kingdom. 70% was original, covering all genres, including animation, comedy, current affairs, and drama. BBC Three had a unique 60 Seconds format for its news bulletins, adopted so that operation of the channel could be completely automated, without the complication of dealing with variable length live news broadcasts. The former controller of the station, Zai Bennett left to join Sky Atlantic in July 2014, at which point BBC Three commissioner Sam Bickley became acting controller